Going Firewise and Beyond: The USAA Journey

June 1, 2017 - 11:00am to 12:00pm
California Fire Consortium

USAA has been on a 10-year journey to find ways to underwrite homeowners insurance in the WUI.  Find out how USAA came to offer their Firewise discount, the power of positive incentives in spurring homeowners to take action, the importance of diverse organizations adopting consistent jargon-free messaging, and USAA’s efforts to leverage a shared sense of community to promote mitigation with their members.
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